In a world where Marketplaces drive more than half of the planet's online sales, knowing how to market yourself is equally as important as any
In a world where Marketplaces drive more than half of the planet's online sales, knowing how to market yourself is equally as important as any other aspect of your business.
Having a functioning marketplace with all variables considered and aligned to produce results is a tricky process. You have to at first have a beautiful website that attracts your visitors. You then however must definitely be able to provide high-quality, desirable products your customers actually want to purchase. Some may naturally expect you to also offer an app, and of course delivery and reliability are a given in the market. And this is just the start, as there are still things to consider such as refund policies, partner management and payment options.
So imagine that you have managed to place all your "ducks in line" by fulfilling all the above, but are still not getting the level of sales you desire. Could be that in the midst of getting all the above correct, you omitted to consider how you are actually going to market your marketplace? Do you have a sales and marketing strategy in place?
Convincing people to purchase and trust your brand is not easy and requires a structured, methodical and consistent approach to your sales and marketing strategy. Marketplace Apps, Google AdWords and Social media channels are undoubtedly the best places for you to make a start.
So let's have a look at 5 simple and affordable solutions you can try out for your company. This will not only increase the number of people that visit your site, but attract them to stay on your site longer and stop abandoning that full cart of products before completing their purchase.
Leverage our scalable platform and infrastructure so you can focus on delivering business goals faster and more effectively. Unlock Marketcube's 30+ years of proven marketplace technology, knowledge and expertise and drive commercial success whilst we continue to innovate our platform.
If you are also an active player in the industry, email our team now at Hello@MarketCube.io and let us help you scale-up in no-time whilst retaining full control, with www.MarketCube.io!
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