Marketplaces Cheat Sheet: The 8 Best

Building a MarketPlace from the ground up can be an exhausting but highly rewarding task to undertake. It takes time, commitment, professionalism, networking, fast learning, and many more attributes we could write an entirely separate blog on.

Part of all the above, however, is also being able to draw strength, motivation and drive through literature and previous case studies and successes out there. It is a common practice for many a successful entrepreneur and definitely a good way to keep your mind sharp, and in line with industry pioneers.

So let's have a look at some of the best resources out there, that we also commonly use for our own marketplaces, and recommend to our customers at MarketCube.io.

1. Version One Venture’s Guide.  Angela Nguyen and Boris Wertz have been long-time proponents of marketplaces and regularly publish highly informational and useful content marketplaces of all kinds. Check out their blog, by clicking on the link provided.
2. Crowd Companies blog. Jeremiah Owyang and his blog examine the sharing economy side of marketplaces and how they affect economies and the public on a global scale. A tremendously interesting read, full of facts and figures.
3. Simon's Blog. Simon was the Founder and Global Vice President of eBay Motors, a division of eBay that nationalized the used car market. Nonetheless, he also happens to be a partner at Greylock and puts out fantastic content, as well as exclusive Grey Market marketplace founder-only events.
4. MarketPlace Rapid Growth: If you are wondering how MarketPlaces have grown so fast and why their presence has become so prevalent, in most industries nowadays, James Currier’s NFX blog says it all. In particular, the post ‘An Epiphany about Network Effects’ that looks at how marketplaces hit hyper-growth, is most definitely reading and sharing.
5. Facebook Groups: Joining Marketplace groups on Facebook and other social mediums, can provide you with highly valuable information on other businesses' practices and ideas. Click here to see one of the best, we have found online.
6. Marketplace Dinners. Another way to network is to host (and attended other hosted) MarketPlace dinners with an aim to bring together marketplace founders and other like-minded leaders.
7. Jeff Jordan's Blog. If you are having second thoughts about MarketPlaces, if you are in the right industry, or if there is even an audience out there for you, then the below is for you. Jeff Jordan, the former CEO of OpenTable’s has created a unique post about online marketplaces that offers an insight into why you have made the right choice.
8. Airbnb: The success and growth of Airbnb have undoubtedly been documented in many an article and posts online and offline. However, the Growth Hackers case study on Airbnb tells the celebrated story of Airbnb’s early start and growth in more detail and with clear notes on growth ideas and even events.

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Are there any other resources or platforms that you use for your marketplace? Have we maybe missed one, you think we should add it to our cheat sheet? If so, feel free to comment below and let us know!

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